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The ‘moist’ word — why we avoid words we dislike saying

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What do the words moist, phlegm, panties, vomit, crevice, and slacks all have in common? Turns out they’re all capable of evoking intense distaste in the mouths of many people. This new linguistic phenomenon is known as word aversion.

People for many years have participated in word rage. For example, whenpeople hate on a word because of its pop culture reference (swag, cool, bling) or because it’s essentially useless (that, got, like) or because it’s not used in the right context (awesome, epic, irony). Nearly every person expresses some sort of idiosyncrasy regarding word rage—mine for example is got—several other words provide a more concise and conclusive meaning than got, and well, quite frankly, it makes people sound like a redneck.

Differentiating between word rage and word aversion is tricky at first and altogether difficult to explain. Mark Liberman a linguist professor at the University of Pennsylvania who has pioneered word aversion describes it as, “A feeling of intense, irrational distaste for the sound or sight of a particular word or phrase, not because its use is regarded as etymologically or logically or grammatically wrong, nor because it’s felt to be over-used or redundant or trendy or non-standard, but simply because the word itself somehow feels unpleasant or even disgusting.”

Ok so what exactly does that mean? Well word aversion evokes a revulsion akin to nails on a chalkboard or the creepy crawly sensation of a spider crawling on you or when you find a hair in your food – once you’ve already started chewing. Yeah, none of this sounds pleasant whatsoever. Luckily for people like myself, word aversion is irrelevant, yet a surprisingly large number of people, women specifically encounter this. 

Moist, moist, moist… Some of you right now are cringing and silently writhing inside. Moist tops word aversion charts. No one really knows why moist specifically is so repugnant, but linguists believe it may be because of mouthfeel, emotion, memory, or the sound. Mouthfeel is the way it rolls off the tongue which can be either good or bad (personally I enjoy niche, idiosyncrasy, goober, über, and superfluous). Sometimes it’s a memory or emotion associated with the word, like the time you shook said dude’s pasty, phlegmy, mucus encrusted, moist hand who lives in his mom’s basement across the street, bleh. For others it’s simply the sound of the word, words such as, suck, puke, lick and a variety of R-rated words are avoided due to their harsh nature.

Word aversion is a linguistic anomaly. Linguists are unsure if word aversion began hundreds of years ago or if its recent twenty minutes of fame is due to social media. Moist made a guest appearance on the hit TV show, “How I Met Your Mother” on VH1 they referred to men who used the word moist as undateable, the food section in the Huffington Post selected five alternative words to use instead of moist, and there are even entire Facebook pages dedicated to word aversion. 

Unfortunately, because word aversion is a recent topic among linguists there is little evidence and research to support word aversion as “real” thing. What research exists though is promising. Natasha Fedotova, a doctoral student at the University of Chicago, developed an experiment that more closely examines people’s distaste for trigger words. Fedotova used the word rat written on a plate served with a Big Mac to identify if people would eat the Big Mac when directly influenced by the word rat. As it turns out people were less likely to eat the part of the food that touched the word rat on the plate.

Mark Liberman from the University of Pennsylvania conducted a research project to see if the word moist was averted prior to the invent of social media. Liberman took 50 well represented authors and found that moist occurred 6.34 times per million words. What’s really interesting about this study though is that four authors never once used the word and all of them were female – Gertrude Atherton, Jane Austen, Fanny Burney and Mary Andrews. This provides substantial and significant evidence considering each wrote around 2.5 million words in their careers, suggesting these authors did indeed have a real aversion to the word, especially when considering the odds indicate a 0.007-0.18 chance this happened at random.

For those who are still reading this article and had no aversion to any words mentioned, consider yourself lucky. To those who winced more than once, I leave you with this: The squabs crawled out of the crevice full of crud to fly through the cornucopia of slacks and panties to reach the navel of the ocean, a moist, humid island. 

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Denver’s Wes Watkins dynamic new future-funk EP is from another planet

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Future-Funk Party Starter | Wes Watkins

Dreams Out from Denver’s best kept secret Wes Watkins wears so many musical hats it needs a rack; downtempo G-Funk homage and sweltering nee-Soul / Rn’B are all over this release, all covered with a thicc pop glaze and a penchant for electronic-sonic experimentation that keep every song fascinatingly adventurous while maintaining a danceability and groove that easily, easily warrants multiple listens. Don’t sleep on this one.


Lo-Fuzz Folkie | Hoi Ann

The beauty of Hoi Ann’s Tangenier lies in both what you can hear and what it may want you to not hear. Lo-fi folk and bedroom-pop are easily tangible on its surface, but the buzzy electronic tones that sparingly flourish the 5 songs of this release lie low and create a unique aural atmosphere for listeners, like hidden secrets for your ears only.


Indie-Punk Sweeties | Gestalt

The pop-punk shred-bois in Gestalt are back at it again; The irresistible combo of the Get Up Kids earnest midwestern-emo and smart pop-punk wit of the Wonder Years is strong on the tracks that encompass LongBoix, as is an acute fondness and growing appreciation for the finer indie rock of yesteryear. Well I guess this is growing up.


Psych-Rock Screamcore | Gone Full Heathen

On their criminally good self titled EP, Fort Collins heavies Gone Full Heathen friggin dare you to try and trap them in a single genre. Nice try, but they’ll just chew right through your puny ropes using a gnashing blend of crushing stoner-rock laced hardcore punk and overdriven psych-rock / post-metal induced bite like the righteous rock and roll wolves that they are.


All releases available for purchase now thru Bandcamp. Go Local!

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The Haze Craze for Lazy Days

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There are many different styles of beer. Ranging from light lagers (think Bud Light) and ales to sours, stouts, and IPAs.

Within those styles, however, are varying styles.

For example, one would think a sour beer is a sour beer, right? Wrong. According to the Beer Judge Certification Program, which defines every style of beer, there are six recognized European sour styles.

For IPAs, there are seven. American beers have four; stouts have three… You get the point.

Even with viewing the list of recognized styles, it’s not a complete list.

Take New England IPAs (NE IPA), as a prime example. Many breweries are currently mass producing this style of beer, and it’s selling like crazy.

You may have heard one of your annoying beer loving friends talk about drinking a “juice bomb,” or a requesting a “hazy IPA” at the pub, and shrugged it off. It turns out, they (sometimes) know what they are talking about.

What makes NE IPAs so popular when compared to a more traditional, West Coast IPA? NE IPAs have all of the hop flavors, without an overabundance of bitterness.

Instead of constantly adding hops throughout the boil to achieve a fruity flavor balanced by bitterness, the NE IPA has a small hop addition at the begging, and then nothing else until after the boil has finished.

That translates into a beer with very little bitterness, and plenty of hop aroma and flavor. Hops like Citra, Mosaic, Mosaic, Galaxy, and El Dorado are most common in NE IPAs, according to the Homebrewers Association. Those hops tend to impart a fruity, and dare I say, juicy flavor profile.

Between the juicy flavor and the seemingly natural haziness to NE IPAs, it’s not far fetched for an NE IPA to look like a tall glass of orange or grapefruit juice, only carbonated and full of alcohol.

NE IPAs are starting to gain momentum here in Colorado, with breweries turning their focus to the haze craze. Specifically, Odd13, WeldWerks, and Epic Brewing coming to mind.

Odd13 is based in Lafayette, Colo. and has a long list of NE-inspired IPAs constantly rotating through the tap room and distributed throughout the state. Codename: Super fan and Noob are two beers that are found in cans, and both offer a different approach to the haze craze.

WeldWerks is based in Greeley, Colo. and has accumulated a cult-like following in just a few short years for its Juicy Bits NE IPA. The brewery just started self-distributing locally, so you’ll have to make the trip to the brewery and pick up a crowler or four. Be sure to check the WeldWerks Facebook page for availability and limits. Yes, they have to place per person limits on how much you can purchase.

Epic Brewing recently announced its NE IPA, which will rotate between four different flavor profiles throughout the year. The cans will look the same but will be different colors as a quick way to tell identify which version you have.

So the next time you walk into a brewery or liquor store, it’s OK to ask for a hazy or juicy IPA. It’s a thing, and, frankly, they are damn good.

On Tap: By the time this hits newsstands, ThunderZone Pizza & Taphouse will have opened on the CSU-P campus. Located at 2270 Rawlings Blvd., the ThunderZone features 32 taps, a carefully curated tap list, and is locally owned.

At the opening, the tap list includes tasty brews from the likes of Florence Brewing and Lost Highway.

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Senators upend GOP health care bill in true Trump style… Twitter

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WASHINGTON — When Sens. Mike Lee and Jerry Moran decided they were in ready to disrupt the GOP rewrite of the health care law, they chose President Donald Trump’s favorite medium.

They could not support Senate Republicans’ plan, the somewhat unlikely pair of conservatives tweeted at 8:30 p.m. Monday night, giving no heads up to the White House or Senate leaders before pressing send.

The story behind the statement reveals two senators willing to be branded as bill killers and seemingly unconcerned with trying to soften the blow with party leaders.

The announcement, coming after some 10 days of conversations between the men, stunned official Washington and left Majority Leader Mitch McConnell at least two votes short in the closely divided Senate from being able to move forward with the GOP bill, effectively sinking the measure. It landed shortly after Trump dined with a group of senators to discuss strategy – unwittingly plotting a plan that would immediately become outdated.

Sen. John Cornyn, the second-ranking Republican leader, found out about Lee’s defection after the White House dinner of rosemary-grilled rib eye and summer vegetable succotash. He “had no idea it was coming,” Cornyn said.

Another Republican, South Carolina Sen. Lindsey Graham, found out from TV news.

Moran, a second-term lawmaker from Kansas who isn’t known for making waves, and Lee, a two-term senator from Utah who has clashed with Trump, have been talking over the past 10 days about the health care legislation and agreed the GOP bill did not go far enough to repeal Obamacare or address rising health-care costs. They decided to announce their position to make the bill’s fate clear and allow senators to move on, Moran said.

“It could have been prolonged for days or weeks while no one said anything,” Moran said in an interview.

Moran, who oversaw the Senate Republicans’ 2014 election campaigns, concluded last week he wouldn’t vote for the latest version of the bill but “gave myself a weekend in Kansas to think about it,” he said.

Lee had helped draft an amendment, along with fellow conservative Sen. Ted Cruz, R-Texas, that would allow insurers to sell skimpy plans alongside more robust ones to lower costs. Cruz agreed to some changes in wording by GOP leaders, but Lee thought the new language allowed too many Obama-era regulations to remain in place.

After talking again, Moran and Lee agreed Monday night on a statement drafted earlier in the day. They issued their statement shortly after a White House dinner attended by seven GOP senators – all likely yes votes on the health care bill. Neither Lee nor Moran attended.

A Lee spokesman said the statement – and its timing – “had nothing to do with the White House dinner. It was not a reaction in any way.”

The statement was made public as soon as it was ready, the spokesman said.

Neither Trump nor McConnell received advance warning about the statement, although it’s likely that neither the president nor the Senate leader was completely surprised.

Trump and Vice President Mike Pence spent the weekend calling lawmakers, including Lee and at least seven other GOP senators, according to the administration. Trump talked politics, while Pence discussed policy.

Trump called Lee on Saturday, and Lee told the president he was leaning against the bill, for the reasons he later made public.

Lee told Utah’s KSL Newsradio that he had a great conversation with Trump, when he told the president his “consumer freedom” amendment had been weakened and that he wasn’t sure that he could support the bill.

“He was encouraging to me and said, you know, ‘Just see what changes you can make to it,’ ” Lee said.

Lee and McConnell did not talk over the weekend, but Lee spoke twice to Cornyn, R-Texas, the majority whip.

Trump, who frequently takes to Twitter to announce proposals or denounce opponents, was blindsided by, of all things, a tweet.

He told reporters Tuesday he was “very surprised when the two folks came out last night, because we thought they were in fairly good shape. But they did. And, you know, everybody has their own reason.”

Moran said while he remained committed to repealing the health care law, Congress needs to make a “fresh start” on writing a replacement bill in an “open legislative process.”

“We should not put our stamp of approval on bad policy,” he said, in a statement that followed the tweet.

In his own statement, Lee said the GOP bill does not repeal all the Obamacare tax increases and “doesn’t go far enough in lowering premiums for middle class families; nor does it create enough free space from the most costly Obamacare regulations.”

Both explanations were issued on social media.

“Twitter is a nice medium to get your message out,” Lee’s spokesman said.

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